Susan is a passionate insight-driven business strategist who founded Imagine If to help clients make big business decisions more boldly and create real positive impact – through better understanding of their target customers.

Area of Specialty

Brand & Strategy

Years in industry

24 years

Boldest things I’ve ever done

Free fall skydive and founding Imagine If

Favorite Visionary

Madeleine Albright

Favorite Quote

“Success is not final, failure is not fatal: it is the courage to continue that counts” . Winston Churchill

Brands worked for and worked with:

Disney, Ge, Levi Strauss, Nestle, Fedex, Macy’s, AT&T, Lowe’s, Jack
In The Box, Del Monte, Princess Cruises, Etc.