VALUE

Data is good. But strategy is supreme. Tactical next steps are priceless. You can buy data and research from any firm. But you cannot buy sound business strategy from a DIY tool, software platform or research-only providers.

CHANGE

• Move from data answers to specific questions to complete solutions to reach business challenges

• Go from data sharer to strategy driver in your organization

• Stop worrying and start doing

IMPACT

Developing full business strategy and tactical roadmap guarantees that your organization will embark on real action and create real impact.

VALUE

Effectively and expertly socializing insights across various teams helps mobilize the organization’s efforts cohesively in the direction of change and positive impact.

CHANGE

• Expert translation of insights into “native language” of cross functional groups

• Storytelling that hits on the agendas of your cross-functional groups

• Process for insights activation and cross-functional strategy and consensus building

IMPACT

Blow up boring and passive research sharing to full and energetic acceptance and activation of insights by stake holder teams resulting in organizational movement

VALUE

Misalignment, silos, politics and unwritten agendas do not just hinder the success of data and insights initiatives. They silence the true voice of your customer.

CHANGE

• Bold and wise process to build stakeholder alignment proactively and strategically

• Customized and culturally appropriate approach to roadmap development

• Expert group moderation and power consensus building sessions

IMPACT

The real work starts after the research results. The best outcome is full team alignment and full momentum towards positive change.

VALUE

Change is everywhere and it’s sexy. But are you really ready for it? Half of doing change successfully is knowing whether your organization has the willingness to change.

CHANGE

• Powerful discovery and assessment methods for the people aspect of projects (PMs, sponsors, stakeholders, etc.)

• Review of business drivers and estimation of feasibility of various outcome scenarios

• Careful and truthful assessment of decision makers willingness to change

IMPACT

No more research and insights projects that leave you with unrealistic, out-of-context recommendations written in “researchese” that you cannot sell in. No more bullshit.

VALUE

Simply sharing the results of your research internally does not cut it when dealing with massive business problems like encroaching competition, “earthquakes” in consumer behavior and total business model that collapses in the market.

CHANGE

• Multi-level change strategy and execution plan customized to team or organization

• Change communication and management plan custom designed for scale and scope of change

• Managing fear, addressing resistance, providing reinforcement and other people aspect of change

IMPACT

Be the hero to introduce consumer-inspired change by empowering your teams to overcome fear of change and to accomplish the desired decisions and behaviors.