ORGANIZATIONAL INFLUENCE DEVELOPMENT

In 2024, research and insights professionals must build real influence and leadership skills to drive the organization’s data-driven decisions. We help develop that for you and your team.

VALUE

Elevate your data, research and insights role to become a real decision maker with leadership and influence.

PROBLEMS WE SOLVE

• The voice of the consumer is not heard at the C-Suite table because your team does not have the executive presence and political clout

• Your team is viewed as “data geeks” or “old school researchers” and not as business partners to stakeholders in marketing, technology,
  finance or creative

• Don’t get stuck at organizational roadblocks to actions you recommend based on your data, research and insights projects

STORYTELLING FOR DATA PROFESSIONALS

Data is everywhere. It’s a commodity.

But stories that inspire your internal clients and stakeholders are priceless impact tools to propel your organization into action.

VALUE

Drive the smartest business decisions with effective and inspiring stories instead of data dumping.

PROBLEMS WE SOLVE

• Tons of data, but no meaning and no real value due to lack of storytelling skills

• Your internal clients and stakeholders are bored or overwhelmed with detail every time there is a research or insights presentation

• Data-happy team of left-brain professionals struggle to effectively see the forest through the trees

PUBLIC SPEAKING FOR DATA PROFESSIONALS

Today’s limited attention spans require you to focus on more effective and powerful ways of delivering consumer truths.

VALUE

Profitable data-driven business decisions start with convincing, effective delivery of insights and recommendations.

PROBLEMS WE SOLVE

• Right brain data professionals do not speak C-Suite, marketing or any other cross-functional language

• Team of mid-level or junior data, research and insights professionals lack public speaking experience and confidence

• You or your team are faced with multiple weekly presentations and meetings and ineffective presentation and public speaking hampers growth