by admin | May 9, 2019 | Uncategorized
Humanism is defined as a way of life centered on human interests or values that stresses an individual’s dignity and worth. It’s an approach that is becoming increasingly important in business—from marketing and technology to design and beyond. Humanism applies...
by admin | Feb 23, 2019 | Uncategorized
Imagine If is an organization that focuses on strategy research that leads to the transformation of companies and organizations of any size. This mainly includes projects that entail introducing new business models, creating new products or segmenting the target...
by admin | Dec 1, 2018 | Uncategorized
It should come as no surprise that historically, the market research industry has had a tendency to stick with the tried-and-true. And why not? Traditional approaches to consumer insights have netted a multitude of product, service and customer experience successes...
by admin | Dec 21, 2017 | Uncategorized
Crap, is it really that time of the year again? Every year research and insights department heads across large and small companies go thru a grueling, soul-searching ritual, starting mid summer (for most). While the kids are out school, the weather is nice, summer...
by admin | Jun 17, 2017 | Uncategorized
Were you able to make it out to Atlanta for IIeX2017? If you did, I’m sorry I didn’t have a chance to catch up with you. Like you, I was busy listening, absorbing, and processing everything that was happening all day and night throughout the entire conference. Here, I...
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